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Digital Marketing and Distribution

Using QR Codes to share Bibles and resources

Not all promotion of websites and apps is online. One of the great resources distributed at the recent EMDC gathering was a simple key chain from CityBibles. Being a QR code you can even just scan the picture of it above to access their online app which provides scripture resources in over 80 languages. In addition to the Bible their are videos and a kids app. If the language you are looking for isn’t on the site the page quickly points you to YouVersion, Faith Comes By Hearing and Global Recordings Network.

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The Bible Explained

  • by Art Ayris

When Google launched Chrome they created a comic book to explain Google Chrome. After the U.S. government spent millions of dollars compiling the 9/11 Commission Report they had a problem – no one was reading the voluminous text. That is, until it came out as a graphic novel and catapulted to best-seller lists and the front of USA Today. Comics, it turns out, can be the language of choice to explain stories of significance.

Below and countless other letters and e-mails we receive attest to the fact that people need to understand the Bible. That is why the Comic Bible Society focuses on serializing and explain in a systematic, chronological and visual manner the whole testimony of the Scripture.
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Open Bible

  • by Biblica

In the Open.Bible initiative, Biblica is publishing Bible texts with a Creative Commons (Attribution-ShareAlike) Licence. This means that you are free to copy and redistribute the material in any medium or format. You can adapt, remix, transform, and build upon the material for any purpose, even commercially. You must attribute the original work to Biblica, and if you remix, transform, or build upon the material, you must distribute your contributions under the same license as the original.
“By releasing complete Biblical texts for free under Creative Commons licensing, the traditional Bible licensing, publishing, and distribution pipeline can be completely replaced with a much faster, more efficient vehicle.”

Bibles and resources

Bibles and resources

Peter Brassington
Do you know where to find Bibles in all the languages spoken by people attending your church (live or online), and the people living in your community?
As we started 2021 YouVersion’s Bible app (also available at Bible.com) provided 2,212 versions in 1,512 languages. By Dec 31, 2021 this had risen to over 2,646 versions in 1,794 languages .
Many versions can be downloaded for offline use and easily switched between using the compare function. The interface is also available in over 60 languages.
The site and app includes reading plans, tools for creating verse images, or sharing notes and variety of other resources. There is also a Bible app for kids in over 60 languages
faithcomesbyhearing.com now has Audio Scripture recordings available in over 1560 languages. Increasingly these are also being made available as videos of at least one of the gospels, and they also have many additional versions in text only.  The Bible.is website and app includes these plus the Jesus Film Lumo gospel videos.

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Using Wi-Fi boxes at large events.

Digital Distribution Strategy for Bible Dedication Celebrations
A Step-By-Step guide for using Wi-Fi media boxes at your event
Author: Martin Lange (2020)

“While stacks of the newly published Scriptures awaited eager buyers, those embracing the digital age were not forgotten. Five Wi-Fi hubs had been set up at various locations around the stadium. A large vinyl banner promoted the availability of a free Bible app and other Scripture resources for those who connected to these units.”

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Which Wi-Fi Media Box?

A detailed comparison of the ConnectBox, LightStream Pocket, MicroPi and BibleBox Pi

How do you get digital resources into the hands of people who aren’t connected to the Internet? How do you distribute apps, videos, audio, documents, and images to people who can’t afford the data it would take to download those materials? What if those people live in remote areas where they don’t have access to a cellular network?

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Digital Publishing – a different paradigm

Digital Publishing – a different paradigm (Second edition, 2019)

Publish early, publish small, publish often

Author: Eric Graham (2019)

“Publish early, publish little, publish often – enabling users to engage with the content in small quantities, hopefully on frequent occasions and with sustained interest.”

This paper explores features of digital publishing and associated technology that are transforming approaches to Scripture translation and publication in minority languages. Understanding the nature and harnessing the potential of the small units of information that make up digital media products is a key theme.

The paper recommends that digital publication starts at an early stage in a translation project, making small units of Scripture available to the language community in audio and text formats as they are translated (Scripture as micro-content). It explores the idea of iterative and incremental publishing as a Scripture engagement strategy.

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